Privacy Policy
This privacy policy explains how SteveITpro ("we", "us", or "our") collects, uses, and protects your personal information when you visit our website at www.steveitpro.co.uk.
Last updated: December 2024
Information We Collect
Analytics Data
We use analytics services to understand how visitors interact with our website. This helps us improve content and user experience.
Microsoft Clarity
We partner with Microsoft Clarity to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity.
Microsoft Clarity collects:
- Session recordings - Anonymous recordings of how you navigate the site
- Heatmaps - Aggregated data showing where visitors click and scroll
- Behavioral metrics - Page views, session duration, and interaction patterns
- Device information - Browser type, screen size, and operating system
Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
Google Analytics
We use Google Analytics 4 to collect aggregated usage data including:
- Pages visited and navigation paths
- Time spent on pages
- Geographic region (country/city level)
- Device and browser information
- Referral sources
Google Analytics uses cookies to distinguish unique users and sessions. For more information, see Google's Privacy Policy.
Cookies We Use
Necessary Cookies
These cookies are essential for the website to function properly. They cannot be disabled.
| Cookie | Purpose | Duration |
|---|---|---|
steveitpro_consent | Stores your cookie consent preferences | 1 year |
Analytics Cookies
These cookies help us understand how visitors interact with our website. They are only set if you consent to analytics cookies.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_ga | Google Analytics | Distinguishes unique users | 2 years |
_ga_* | Google Analytics | Maintains session state | 2 years |
_clck | Microsoft Clarity | Persists Clarity user ID | 1 year |
_clsk | Microsoft Clarity | Connects page views to session | 1 day |
CLID | Microsoft Clarity | Identifies first-time Clarity users | 1 year |
ANONCHK | Microsoft Clarity | Indicates if MUID transferred to ANID | Session |
MR | Microsoft Clarity | Indicates whether to refresh MUID | 1 week |
MUID | Microsoft Clarity | Identifies unique web browsers | 1 year |
SM | Microsoft Clarity | Used for synchronizing MUID across domains | Session |
Marketing Cookies
We do not currently use marketing or advertising cookies. If this changes, we will update this policy and request your consent.
Your Rights and Choices
Cookie Consent
When you first visit our website, you will see a cookie consent banner. You can:
- Accept All - Enable all analytics cookies
- Reject All - Only use necessary cookies
- Customize - Choose which cookie categories to allow
You can change your preferences at any time by clearing your cookies and revisiting the site.
Your Data Rights
Under UK GDPR, you have the right to:
- Access - Request a copy of your personal data
- Rectification - Request correction of inaccurate data
- Erasure - Request deletion of your data
- Restriction - Request limitation of data processing
- Portability - Request transfer of your data
- Objection - Object to processing of your data
To exercise these rights, please contact us at the email address below.
Opting Out of Analytics
You can opt out of analytics tracking by:
- Rejecting analytics cookies via our consent banner
- Using browser privacy settings or extensions
- Installing the Google Analytics Opt-out Browser Add-on
Data Security
We implement appropriate technical and organisational measures to protect your personal information. Analytics data is processed by our third-party providers (Microsoft and Google) under their respective security practices.
Data Retention
- Analytics data: Retained for 14 months (Google Analytics) or as per Microsoft's retention policies
- Consent preferences: Retained for 1 year from your last visit
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies.
Changes to This Policy
We may update this privacy policy from time to time. Significant changes will be communicated through a notice on our website. The "Last updated" date at the top indicates when this policy was last revised.
Contact Us
If you have questions about this privacy policy or your personal data, please contact:
Steve Newall Email: privacy@steveitpro.co.uk Website: www.steveitpro.co.uk